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Shane Watson
Influencer Marketing, Inbound Marketing, Social Media Marketing
2019
Objective
To increase his USP among Tamilnadu public and grab younger minds, also announce his retirement in a proper event.
Campaigns
Guests to various event in Tamilnadu, schools across TN.
Watto inaugurated cricket grounds across various branches of private schools.
In Collaboration with Niram Global Brand Management
Platforms : Meta, Twitter, Event, Media Publications (Press)
Insights
7 - 17
Demographics Age
50
Social Media Engagement Percentage
20
Brand Awareness Percentage
20
USP Percentage
30
Brand Credibility Percentage
Pictures from the Campaign
Click here to know about
Results
Increased his relationship with Tamilnadu brands at about 20%
Boosted social media engagement by 30%
Generated a 50% increase in his social media accounts
Achieved a 5% increase in his USP
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